Layout is the process of planning and arranging in detail something such as a page or book to be reproduced. The final arrangement of material to be reproduced, especially by printing. To layout is to arrange in detail something such as a plan or a book page.
As information and communication media, newspaper should have a layout. Layout the newspaper can be seen in terms of format, how the preparation is in the columns, how to use typography (letters), colors, placement of news, photos / illustrations, graphics and advertisements on page.
Goal of layout - how to make the reader comfortable reading and quickly capture information to be conveyed in the news.
Layout of the paper is somewhat different from the layout of magazines or tabloids, because newspapers are more likely to display the information in a solid. Solid here in the sense that the number of news can be long, but the print is very limited extent. As a consequence, texts tend to be smaller, the distance between rows is also narrow.
Fortunately, displaying information in the form of newspaper columns, making it easier for us to follow the flow reading. Thus, there remains at least the elements that help the reader to enjoy the information.
Layout in visual media - This can be fitting content to container in a fashion that is appealing, useful, and "sensible". All of these aspects are subject to "eye-of-the beholder" debates. In informative, composite presentations, including many sub-parts with aspects of varying degrees of logical independence, there is the issue of drawing the viewer through the content easily with a sense of "flow." For advertising purposes, the flow is primarily directed to items to be sold and the inculcation of a sense of desirability of the items and the provider's stability, reliability, suitability.
How to make good Layout
Good layouts are easy to follow and provide clear reader cues to help readers easily find their way through a publication, presentation, or web page. If readers have to work at finding their way through a publication, they probably won't read it. Arrange and emphasize your information to make your message as clear as possible. Decide what you want the reader to see or read first and position it accordingly, then decide what you want the reader to read or see next. Continue arranging and emphasizing the information until you have included everything. The quality of your layout determines how quickly your readers will be directed through the publication and how fast they will be able to read it.
Difference between design and layout
Your design is the overall look of your page or site. A layout is the structure of the main content areas of a single page. Your page or site can have only one design, but you can choose a different layout for every page.
A page layout, on the other hand, controls the body of your page by determining where the main content of your page will appear. Each page has three main content areas; each layout arranges those areas in a certain pattern. A layout also specifies whether a page will include a page title. When you set up your site, we'll choose the layout we like best for each page, but you can change your layout anytime.
Your page or site design includes a color scheme, a basic page setup, a default set of type styles (fonts), and often a background image or images. Your site design also helps determine where on each page your site title, page title, site menu (navigation bar), and footer appear.
Components of layout-
1. HIERARCHY- Readers use to see, not read. at a glance what the most important news on a page. So clearly specify what the anchor (news headlines) on every page. Then arrange in such a way that really listened to the news that the first time by the reader, then other news.
2. Central Visual Impact ( CVI ) – Create point Visual Effect Center. More than 80 percent of readers browse page by following the dominant images. It should be most conspicuous are the headlines. This applies to every page - not just page one.
3. Arrangement- Most readers are busy people. Therefore, the information in a page must be arranged neatly to avoid confusion.
4. CONTRAST - Pages that managed to always have vertical and horizontal elements. Also has elements of the dominant and secondary elements. Also there is always composed of a major news (lead), the news is important but not the main news (dominant headline) and some secondary head news.
5. COLOR - Color should be used to something information, not merely decorative, or cosmetic pages. The most appropriate use of color and the best is on photo and graphic. Colors should also be easier for the reader. Stylist's face should be based on logic when using color. Remember to matters of color, we really need to limit the appetite.
6. Typography - More and more types of letters used, making the reader read it increasingly fragmented concentration. To look for a match between what was in the news and what fonts should be used.
7. CONSISTENT. Put all the elements of the page in the same place every day. If the page is a rubric, no columns, no tables or graphics and box, put in the same place every day, until there are design changes to be decided later. That way, the busy reader who does not take much to find that information before reading it.
PLANNING OF LAYOUT:
1. Layout should follow the direction of the habit of spinning, ie from left to right. Ads should not be placed in the front yard.
2. Pictures are good, that there is action. Avoid loading passport photo. Because the photo action (action) as if the reader face to face with the person concerned.
3. Images should not be on the left of the page.
4. Functions images, together with the headlines. Photos have an important function in the Layout.
5. Pictures do not overlap. If you want more, can be placed on the pages within, or continued on another page.
6. If colored paper, not too much color displays. Should editors to learn the language of color or appoint an artist who understands the meaning of color.
Creating Effective Layouts
A layout is the arrangement of type and graphics on a printed publication, presentation, or web site. A good layout should serve the purpose intended by the designer, organize the information and graphics in order to create a visual path for readers to follow, and attract the attention of readers. There's no one right way to create a good layout.
General Guidelines for Layouts:
1. Determine the purpose of your publication, presentation, or web site before you begin your layout.
2. Establish the primary message you want to present and plan your layout around it.
3. Choose an appropriate type of media ( web page, presentation, printed book, newsletter, or brochure, etc.) and a size.
4. Identify the target audience, then write and design the publication, presentation, or web site keeping this audience in mind. Consider interests of reader, reading levels, background, etc.
Capturing the Readers' Attention
Information must be noticed before communication takes place. It has to stand out from the crowd by being different from what is around it. Before you decide how to grab your readers' attention, you should consider who will read it and where it will be seen. Your design should be suitable for your audience and appropriate for its environment.
For Capturing the Readers' Attention:
1. Enlarge a graphic or photo of something small, so it will cover a large area.
2. Tilt an image or a block of type at an angle.
3. Surround a small element, such as a block of type or a graphic, with lots of white space.
4. Use bright colors for publications, presentations, or web sites that will be viewed in dark or gray environments.
5. Use a solid black area or a large white area in your design.
6. Crop an image in an unusual way.
7. Set important information in an a typical way, such as in a distinctive font.
8. Designing newspapers is not so much an art form as a science. This guide gives you a tried and tested method for drawing a page from scratch.
As information and communication media, newspaper should have a layout. Layout the newspaper can be seen in terms of format, how the preparation is in the columns, how to use typography (letters), colors, placement of news, photos / illustrations, graphics and advertisements on page.
Goal of layout - how to make the reader comfortable reading and quickly capture information to be conveyed in the news.
Layout of the paper is somewhat different from the layout of magazines or tabloids, because newspapers are more likely to display the information in a solid. Solid here in the sense that the number of news can be long, but the print is very limited extent. As a consequence, texts tend to be smaller, the distance between rows is also narrow.
Fortunately, displaying information in the form of newspaper columns, making it easier for us to follow the flow reading. Thus, there remains at least the elements that help the reader to enjoy the information.
Layout in visual media - This can be fitting content to container in a fashion that is appealing, useful, and "sensible". All of these aspects are subject to "eye-of-the beholder" debates. In informative, composite presentations, including many sub-parts with aspects of varying degrees of logical independence, there is the issue of drawing the viewer through the content easily with a sense of "flow." For advertising purposes, the flow is primarily directed to items to be sold and the inculcation of a sense of desirability of the items and the provider's stability, reliability, suitability.
How to make good Layout
Good layouts are easy to follow and provide clear reader cues to help readers easily find their way through a publication, presentation, or web page. If readers have to work at finding their way through a publication, they probably won't read it. Arrange and emphasize your information to make your message as clear as possible. Decide what you want the reader to see or read first and position it accordingly, then decide what you want the reader to read or see next. Continue arranging and emphasizing the information until you have included everything. The quality of your layout determines how quickly your readers will be directed through the publication and how fast they will be able to read it.
Difference between design and layout
Your design is the overall look of your page or site. A layout is the structure of the main content areas of a single page. Your page or site can have only one design, but you can choose a different layout for every page.
A page layout, on the other hand, controls the body of your page by determining where the main content of your page will appear. Each page has three main content areas; each layout arranges those areas in a certain pattern. A layout also specifies whether a page will include a page title. When you set up your site, we'll choose the layout we like best for each page, but you can change your layout anytime.
Your page or site design includes a color scheme, a basic page setup, a default set of type styles (fonts), and often a background image or images. Your site design also helps determine where on each page your site title, page title, site menu (navigation bar), and footer appear.
Components of layout-
1. HIERARCHY- Readers use to see, not read. at a glance what the most important news on a page. So clearly specify what the anchor (news headlines) on every page. Then arrange in such a way that really listened to the news that the first time by the reader, then other news.
2. Central Visual Impact ( CVI ) – Create point Visual Effect Center. More than 80 percent of readers browse page by following the dominant images. It should be most conspicuous are the headlines. This applies to every page - not just page one.
3. Arrangement- Most readers are busy people. Therefore, the information in a page must be arranged neatly to avoid confusion.
4. CONTRAST - Pages that managed to always have vertical and horizontal elements. Also has elements of the dominant and secondary elements. Also there is always composed of a major news (lead), the news is important but not the main news (dominant headline) and some secondary head news.
5. COLOR - Color should be used to something information, not merely decorative, or cosmetic pages. The most appropriate use of color and the best is on photo and graphic. Colors should also be easier for the reader. Stylist's face should be based on logic when using color. Remember to matters of color, we really need to limit the appetite.
6. Typography - More and more types of letters used, making the reader read it increasingly fragmented concentration. To look for a match between what was in the news and what fonts should be used.
7. CONSISTENT. Put all the elements of the page in the same place every day. If the page is a rubric, no columns, no tables or graphics and box, put in the same place every day, until there are design changes to be decided later. That way, the busy reader who does not take much to find that information before reading it.
PLANNING OF LAYOUT:
1. Layout should follow the direction of the habit of spinning, ie from left to right. Ads should not be placed in the front yard.
2. Pictures are good, that there is action. Avoid loading passport photo. Because the photo action (action) as if the reader face to face with the person concerned.
3. Images should not be on the left of the page.
4. Functions images, together with the headlines. Photos have an important function in the Layout.
5. Pictures do not overlap. If you want more, can be placed on the pages within, or continued on another page.
6. If colored paper, not too much color displays. Should editors to learn the language of color or appoint an artist who understands the meaning of color.
Creating Effective Layouts
A layout is the arrangement of type and graphics on a printed publication, presentation, or web site. A good layout should serve the purpose intended by the designer, organize the information and graphics in order to create a visual path for readers to follow, and attract the attention of readers. There's no one right way to create a good layout.
General Guidelines for Layouts:
1. Determine the purpose of your publication, presentation, or web site before you begin your layout.
2. Establish the primary message you want to present and plan your layout around it.
3. Choose an appropriate type of media ( web page, presentation, printed book, newsletter, or brochure, etc.) and a size.
4. Identify the target audience, then write and design the publication, presentation, or web site keeping this audience in mind. Consider interests of reader, reading levels, background, etc.
Capturing the Readers' Attention
Information must be noticed before communication takes place. It has to stand out from the crowd by being different from what is around it. Before you decide how to grab your readers' attention, you should consider who will read it and where it will be seen. Your design should be suitable for your audience and appropriate for its environment.
For Capturing the Readers' Attention:
1. Enlarge a graphic or photo of something small, so it will cover a large area.
2. Tilt an image or a block of type at an angle.
3. Surround a small element, such as a block of type or a graphic, with lots of white space.
4. Use bright colors for publications, presentations, or web sites that will be viewed in dark or gray environments.
5. Use a solid black area or a large white area in your design.
6. Crop an image in an unusual way.
7. Set important information in an a typical way, such as in a distinctive font.
8. Designing newspapers is not so much an art form as a science. This guide gives you a tried and tested method for drawing a page from scratch.
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